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Nokia
Our Work
Nokia Luna 8600 Retail Campaign
Nokia, the world leader in mobile communication technology, wanted to promote their new luxurious phone, the Luna 8600, in their flagship stores, and it was up to kubik to achieve high quality design, production and installation under great time pressure. kubik designers broke the rules and adapted technology to bring the Nokia Luna 8600 to consumers in an interactive and innovative way: We incorporated LED screens within the retail store displays that lit up the customer’s faces and gave a sense of illumination throughout the store. Result: The innovative displays were implemented at Nokia’s flagship stores in Hong Kong, Moscow, New York and Chicago. In Hong Kong the sales of the Luna 8600 doubled the week after kubik installed the display.